Executive of the Year

Dave Powers
www.deckers.com

Award Sponsor: CSU Channel Islands

Dave Powers joined Deckers Brands in 2012 and was named President and CEO in 2016. Prior to his current role, he served as President of Brands, leading Deckers’ entire brand portfolio, including UGG, Teva, Sanuk, HOKA One One, and Koolaburra. As President and CEO, he is focused on long-term growth brand and omni channel strategies, prioritizing all strategic initiatives and related investments aimed at further expanding Deckers’ distribution footprint while ensuring consumers have a seamless experience regardless of which channel they chose to directly engage with the company’s brands.

Dave joined Deckers as President of Global Direct-to-Consumer operations in August 2012. His leadership has played a key role in expanding the company’s consumer channels worldwide while developing an industry-leading retail model that elevates consumer experiences and drives brand growth. His passion for innovation and continuous improvement led by consumer insight resulted in the introduction of the UGG Classics relaunch, the biggest brand launch in UGG’s 40-year history.

Prior to joining Deckers Brands, Dave served four years as Vice President of Global Direct-to-Consumer at Converse, where he successfully guided the expansion of the brand globally. In this role, he developed and initiated the vision and strategy for the direct-to-consumer business with a focus on emotionally connecting the consumer to the Converse brand through the development of their new retail concept and customizations experience.

Dave also held several executive leadership roles at Timberland, including Worldwide General Merchandise Manager and Senior Director of European Retail, where he led worldwide retail merchandising, marketing, visual and store design, and oversaw all European retail operations. In addition, Dave led the creation of the Timberland Earthkeepers Collection, an organic and sustainable line of footwear and apparel.

Previously, he spent 10 years at Gap Inc., where he held multiple senior management titles, including Global Divisional Merchandise Manager for the boy’s division, a $600 million business. Among other achievements, he implemented a business turnaround strategy for the kid’s division and repositioned the aesthetic to have a more classic, universal appeal.

A native of New Hampshire, Dave graduated cum laude from Northeastern University with a bachelor’s degree in marketing. Now a resident of Santa Barbara, he enjoys spending time with his wife and two sons.